Digital transformation – problem or solution for the business

The digital transformation of the business is not just another marketing definition – it is a new reality which requires a radical change of the working processes of the business and the customer approach. It’s important to realise the result of this transformation is not just using the digital technologies in the exciting products and business processes but creating conceptual new ones. Having that in mind, the editorial board of DiTech Media contacted representatives from different companies to gather their opinion on digital transformation matters that concern the business.

1. What is digital transformation and what does it really mean for you and your organisation?

2. Why is digital transformation so important for businesses?

3. Is digital transformation equally important for all types of businesses and industries?

4. What do you think are the top problems when it comes to digital transformation? What is standing in their way?

5. What do you believe are the most important elements when it comes to digital transformation?

6. Digital transformation is complex. In your opinion what do you think is the best way for businesses to start to think through digital transformation in a structured way?

7. Why is the role of Chief Digital Officer becoming more relevant? What are the necessary competences and powers that one should possess?

8. What are some examples of successful digital transformation in the world?

9. If there were some key pieces of advice you would give to a client before they embark on a major digital transformation project, what would it be?